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Lisa Sweeney on Bringing Women into the Future of Technology
Suzie Veitch talks to Business in Heels CEO Lisa Sweeney about the future of technology for women and the organisation's upcoming virtual Leadership Summit Women in Technology. Lisa Sweeney, CEO of Business in Heels, was recently recognized as one of 2021’s Top 50...
Google’s Mobile- First Indexing Update Moved To 2021
Just over a month ago, Google announced that they are pushing back their plan to enable mobile-first indexing from September 2020 to March 2021. So why is this all important? 91% of people in Australia own a smartphone device; smartphone penetration has grown from 76%...
Call Tracking is a Must for Monitoring Marketing Performance: Here’s Why
As the name suggests, call tracking allows businesses to track inbound and outbound calls. Call tracking utilises dynamic numbers and cookies to be able to assign individual tracking numbers to different marketing strategies both online and offline. The implications...